Nimbopublicity is a new concept that consists of projecting large-scale images on the clouds creating a natural and ephemeral advertising platform. In order to do this, we use projectors originally created for special research thus allowing us to cast clear images on a cloud-covered sky.
This new kind of advertising is innovative in its location, size and the impact it would have on consumers. It’s even more innovative in that it guarantees that this considerable impact can be made without a single alteration to the urban landscape or the surrounding environment.